Data overview:
Segment
Name of segment on Heureka.cz
Category
Name of category on Heureka.cz
Product name
Product name specified in the e-shop’s XML file
Product ID
Unique product identification on Heureka
Producer
Name of product producer
EAN
Unique identifier of individual types of goods in EAN 13 format (more about EAN codes)
tem ID
Unique product identification within the e-shop
Your URL
Link to the page offering the given product in the e-shop
Heureka URL
Link to the product page with a comparison of other e-shop prices
E-shops selling the product
Number of e-shops offering the product on Heureka.cz
Your position by price
Where your e-shop is positioned for comparison of offers from the lowest price. The offers of recommended e-shops are not taken into account
Product popularity on market (in the past 8 days)
Relative value only - the higher the number, the more popular the product. Serves to compare the most popular products from your assortment.
Your price
Final product price incl. VAT, incl. copyright and recycling fees.
Your position by bidding
Average position of the offer in product detail, which was clicked on in the past 3 days. Example: if the offer was ranked 3rd among recommended shops, 3 will be saved; if the offer was first immediately after the recommended e-shops with 3 offers, 5 will be saved, etc.
If there was no click on the offer in the past 3 days, the average offer position in the given category will be shown. Example: the e-shop has 3 positions in one category (A, B and C) - A registered 3 clicks in 3 days in the 4th, 5th and 6th positions, so 5 will be shown; B had 1 click in the 1st position (1 will be shown); product C had no clicks, so the average of A and B will be shown, meaning 5 ([4 + 6 + 5 + 1] / 4 = 4)
Price per click
Maximum price per click defined in the offer (in your administration or feed). If you do not bid on the offer, you will be shown the price per click in the section or minimum price per click in the section
Lowest price
Lowest price offer for the given product
Price min2 - Price min10
Price of 9 shops with the lowest offer
Price max10 - Price max2
Prices of 9 shops with the highest offer
Highest price
Highest price offer for the given product
