You can use several types of Banner Ads on Heureka. How you want to promote your product just depends on you.
Use another effective tool to be visible on Heureka. Promote your products and brands with Banner Ads.
You can use several types of Banner Ads on Heureka. How you want to promote your product just depends on you.
You can choose who to target with the Banner Ads based on your advertising objectives. Quality targeting is essential in the case of banner advertisement.
According to data from Netmonitor (official metering of the Czech), Heureka.cz is visited by over 5 million real users in one month.
You will be constantly visible to customers. Banner advertising produces excellent results in brand building.
Leaderboard
Appears in the header everywhere except on the homepage and product detail.
Double Leaderboard
It appears in the product detail under the list of e‑shops.
Skyscraper
Appears under the filter list in the category and is a sticky banner (the banner scrolls with the user and is therefor constantly visible).
Half page ad
Appears under the filter list in the category and is a sticky banner (the banner scrolls with the user and is therefor constantly visible), which is much more visible than the aforementioned Skyscraper.
Wallpaper
Appears in the bottom section of the page.
HP Showcase
Main banner on the homepage.
Sticky square
Appears in the bottom right-hand corner of the page and scrolls with the page.
Category square
Appears only on mobile and tablet devices in the category among products.
You can buy Banner Ads through the Account Manager of the Sales Department or via e-mail [email protected].
You can buy Banner Ads in an open auction, and thus agree on a PMP / Private deal.
You decide who you want to reach, when and how. Thanks to programmatic advertising (also known as “RTB advertising”), you have the opportunity to manage all the phases of communication with the customer yourself within See-Think-Do-Care on Heureka.
Just join the programmatic auction for the banner space and start offering relevant amounts in the auction for your ad to appear on Heureka. Everything functions in real time, and thanks to precise segmentation and follow-up targeting options, you can achieve very good results.
Alice Pospíchalová